Samford University

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Brand Tagline

 Samford…the world is better for it

The university’s official tagline directly communicates to all audiences that the collective efforts of the Samford University global community combine to make the world a better place.

The university mission is expressed in the official motto “…for God, for learning, forever,” which is reflected in the university seal and can be used with the tagline to brand the university. The complete motto statement is “The mission of Samford University is to nurture persons for God, for learning, forever.”

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