Clif Eason is an associate professor of marketing and the director of the professional sales program in Brock School of Business. Prior to earning his Ph.D., Eason worked for 15 years in banking and financial services in his hometown of Birmingham, AL and in Nashville, TN. Eason has a broad research portfolio, including numerous projects in the areas of customer experience, retail, sports marketing, and sales. He is active the business community, consulting with dozens of local businesses and serving on several boards and having served as president of the American Marketing Association's Birmingham chapter.
- Marketing analytics, customer experience, branding, sales
- Ph.D., Business Administration/Marketing, University of Mississippi
- M.B.A., University of Alabama at Birmingham
- B.S., University of Alabama