Marketing Minor

This program will equip students with the foundational marketing knowledge and skills needed to explore opportunities in advertising, sales, market research, retailing, product management, and public relations. The program focuses on marketing for products and services, occurring in for-profit as well as not-for-profit organizations.

If you need further information about this minor, please contact Dr. Darin White, Chair, Entrepreneurship, Management, Marketing Department & Chair, American Marketing Association Sport & Sponsorship-Linked Marketing SIG.

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