A Brock School of Business concentration in data analytics will help the student gain a competitive advantage for business careers in the age of data.

This concentration completed with 12 hours of coursework and a real-world internship will complement any business major. For example, in an economics career path, businesses are hiring research associates to analyze data. Entrepreneurs use data to help with their start-ups. Accountants need to compile data for clients. In management, data helps make hiring and recruitment decisions. Marketing professionals use data to help guide their campaigns. And, financial analysts use this knowledge to analyze data. Whichever major you go into, data analytics will be critically important in your career advancement.

To learn more about a concentration in data analytics, contact Steve Jones, department chair of Economics, Finance and Quantitative Analysis.

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