Big 12 Social Media Reach

Published on December 2, 2014 by Darin White  
Big 12 Social Media Reach
Football TeamFacebookTwitterInstagram
1. Baylor University 37,772 47,100 16,000
2. Iowa State 45,425 35,300 3,890
3. Kansas 68,707 16,800 43,500
4. Kansas State 114,502 20,500 13,900
5. Oklahoma 478,341 107,000 66,000
6. Oklahoma State 95,153 53,000 10,000
7. TCU 115,229 26,200 4,354
8. Texas 632,112 60,300 23,000
9. Texas Tech 129,335 14,600 27,000
10. West Virginia 194,284 50,200 3,718

Big 12 Total Social Media Reach: 2,553,222 Facebook: 1,910,860 Twitter: 431,000 Instagram: 211,362
*Social media data collected on Nov. 21, 2014