Professor White Talks to the Al Jazeera Network about Serena Williams' Lack of Marketability

Published on September 13, 2015 by Darin White  

Professor White talks to Al Jazeera in Qatar about Serena Williams' perceived lack of marketability. The interview addressed the issue of why Serena, one of the most successful athletes in the modern era, has relatively minimal sponsorship opportunities as compared to other less successful athletes. The segment aired live in 140 countries with potential reach of 200 million households.