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Strategic Enrollment Planning

SEP assists the university in identifying the constellation of programs that ensure our healthy status well into the future and that drives the growth needed to sustain our mission, students, employees, campus, and reputation.
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Strategic Enrollment Planning
Keep abreast of Samford’s Strategic Enrollment Planning (SEP) process, benefits, leadership, and latest updates.
Over the past 18 months, faculty, staff and administrators from across Samford have worked together in a Strategic Enrollment Planning (SEP) process to identify, develop, and refine curricular, co-curricular, recruitment and student success strategies, designed to help the University achieve our enrollment goals. These strategies spanned all student types: undergraduate, graduate, professional and executive education. Following this deliberative process, the SEP Steering Committee proposed 13 strategies to the Executive Leadership Team (ELT) for institutional support. The ELT approved all 13 strategies (listed below), and each is now moving into the implementation phase. We are excited to see the SEP process bringing support to systems that are already in position.
Over the last few weeks, each strategy leader met with the SEP co-chairs to discuss the next steps of our process, and over the next few years, we will continue to implement, evaluate and modify (when necessary) each strategy. The SEP process is continuous and dynamic, and innovative ideas, programs and initiatives are welcomed. A newly formed Strategic Enrollment Management (SEM) Standing Committee will manage the process moving forward. This committee will help shepherd new enrollment ideas, while supporting existing steps in the innovation process. This process is meant to complement and not replace standing governance processes to approve new degree programs and curricula.

SEP Strategies

  • International Student Enrollment
  • Fast-track Sports Business MBA (Master of Business Administration)
  • MS Performance and Sports Science
  • Organizational Leadership
  • Graduate Recruitment
  • Student Success and Retention
  • National Recruitment Marketing Campaign
  • Hispanic/Latino Enrollment
  • Transfer Enrollment
  • Centralized Academic Advising
  • Artificial Intelligence
  • Computer Science
  • Data Science

SEM Standing Committee Members

Vice President of Enrollment Management
Jason Black, MEd
Chair of Faculty Enrollment Committee
View Committee Chairs
Past Chair of Faculty Senate
View Officers
Provost
David Cimbora, PhD
Associate Provost
Marci Johns, JD
Vice President For Business, Finance, and Strategy
Colin Coyne, EdD
University Budget Manager
Matt DeFore
Office of Institutional Research and Analytics
Toner Evans
Dean of Admission
Brian Kennedy, MBA
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Samford University,
800 Lakeshore Drive,
Birmingham, AL 35229
      
205-726-2011

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