Brand Resource Center
A strong brand helps us consistently share our purpose, articulate our mission and describe the university in words and images that reinforce what is unique about Samford University.
Over the last decade, these brand identity guidelines have been developed and refined to help all our colleges, schools, departments and programs produce materials that are consistent, professional and immediately recognizable as Samford University.
Branding & Messaging Guidelines
This guide provides guidance for communicating Samford’s brand, mission and key messages to different audiences.
The primary guide for Samford’s visual identity, including logos, colors, typography and proper logo usage.
Samford images authentically portray our brand pillars of established leadership, supportive community and inspiring beauty.
The latest facts, accomplishments and talking points to assist employees in communicating consistently about the university and our programs.
These guidelines provide best practices for representing Samford consistently and professionally across social media platforms.
This guide provides writing and editorial guidance for maintaining consistency across Samford communications.
Personal Branding Resources
Learn how to order your Samford University business cards.
Create a personalized, professional and Samford branded email signature.
Standard name badges are available for university employees and representatives. Employees are encouraged to wear a name badge at all times—especially at official functions where guests need to be able to identify Samford employees.
Digital Templates & Backgrounds
Branded presentation templates are available for Samford athletics as well as our 10 schools and colleges.
Samford and school branded virtual backgrounds are available for university employees.
